• Integration of multiple data sources from different suppliers used by the industry for market analysis to then use and analyse the data as a whole. For instance:

We also include automatic data stewardship in the assistants and loading processes to ensure data integrity.

It includes Master Data Management functionalities, most notably, functions like Market management that enables ad hoc market segmentation beyond the attributes of therapeutic groups, molecules and other standard groups in the data sources. This means that data granularity in the analysis adjusts to any business requirement.

In view of the ever-changing nature of the market, BIsiona has integrated in its CI module market management assistants that are dynamic and automatic, based on rules that can be set by the administrator and applied automatically with each data load.

CI also includes functionalities that allow the automatic calculation of a series of indicators, such as days of treatment (DoT), dosage, patients or other indicators. This produces a more realistic analysis of indicators like market share or market penetration by adjusting the characteristics under analysis to the same order of magnitude.

The market analysis is supported by the Business Analytics layer that allows us to analyse the different indicators. Fully integrated with the data model as the only centralised source for searches, it offers the same information at any level, which translates into integrity and reliability for users.

Dashboards and reports are published on the system in a speedy, simple and attractive way for the analysis.

The reporting tools allow our customers to change and publish dashboards on the platform. This creates a high degree of satisfaction as it meets business requirements immediately.