Annual Report on the European Tender Market 2024
The Pharmaceutical and Healthcare Tender Market in Europe: Key Insights and Trends for 2024
The pharmaceutical and healthcare tender sector in Europe is undergoing a period of transformation, driven by regulatory changes, technological advancements, and new public procurement strategies.
In 2024, the market has reached a total value of €63.7 billion, but with significantly slower growth compared to previous years. What is causing this slowdown? What trends will define the future of public procurement in the healthcare sector?
In this analysis, we explore key market data, differences between European countries in terms of tender volume and contract strategies, and the main innovations revolutionizing tender management. From the rise of artificial intelligence in process optimization to the increasing adoption of e-Procurement platforms, companies in the sector must adapt to a new environment where efficiency and digitalization are key to success.
Discover in our exclusive report how the market is evolving and what strategies can help you enhance your competitiveness in pharmaceutical and healthcare tenders across Europe.
Optimizing Territory Management: Best Practices for Pharmaceutical Sales Teams
BLOG BISIONA Introduction: The Challenge of Managing Sales Territories in the Pharmaceutical SectorIn the competitive landscape of the Pharmaceutical Industry, effective territory management is essential for maximizing market coverage and driving sales performance....
Managing Pharmaceutical Tenders: Strategies for Winning in a Competitive Market
BLOG BISIONAIntroduction: The High Stakes of Pharmaceutical TendersIn the pharmaceutical industry, winning tenders is a critical component of securing contracts and expanding market presence, especially in government and institutional markets. The tendering process,...
Pharma Data-Driven Future Outlook
WHITE PAPERS & GUIDES BISIONAIntroductionThe impact of technological innovation in the pharmaceutical sector remains profound and far-reaching. In recent years, most pharmaceutical companies have integrated advanced tools such as Artificial Intelligence (AI) and...
Optimizing Territory Management: Best Practices for Pharmaceutical Sales Teams
BLOG BISIONA Introduction: The Challenge of Managing Sales Territories in the Pharmaceutical SectorIn the competitive landscape of the Pharmaceutical Industry, effective territory management is essential for maximizing market coverage and driving sales performance....
Managing Pharmaceutical Tenders: Strategies for Winning in a Competitive Market
BLOG BISIONAIntroduction: The High Stakes of Pharmaceutical TendersIn the pharmaceutical industry, winning tenders is a critical component of securing contracts and expanding market presence, especially in government and institutional markets. The tendering process,...
